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Trendy Touch Boutique is now Abritee.

Inspired by abri — meaning shelter. We’ve rebranded to reflect our deeper purpose —to be a shelter for heritage weaves and artisans.

Our Vision

At Abritee (formerly Trendy Touch Boutique), our vision is to normalize saree wearing for every woman through unique design creations that embody the disappearing forms of hand embroidery and textile painting techniques of India. 

We strive to bring to the forefront the remarkable workmanship of Indian artisans and weavers by incorporating their skills into our creative design concepts.

Simultaneously, we aspire to be a caring and well-managed organization, fostering strong relationships with our partners, customers, and employees.

We are committed to being a responsible corporate citizen, contributing positively to our society.